This masterclass is designed to help agents reach their peak performance—not by flashy tricks, but by being the most prepared professional in their market. Created by Joaquin Gutierrez, a respected real estate coach and strategist, this course bridges the gap between just doing the work and doing it with clarity, precision, and skill.

You'll master how to trial close with confidence—using soft approaches that feel natural and firm approaches that maintain momentum. We’ll fine-tune your messaging so your social content reflects real expertise and targets your niche with purpose.

We’ll cover AI, CRM, and automation—like using ChatGPT, Zapier, and KVCore—to streamline the busywork and focus on the real opportunities. It’s about getting lean, responsive, and smart with your daily flow while keeping a human touch.

You’ll learn to dominate research tools like iMapp and Remine—so you’re not just showing properties, but reading the market like an insider. Identify owners ready to sell, vacant homes with hidden opportunity, and investor-worthy leads before the competition even knows they exist.

This course is built for working agents. Whether you're in the office, on the road, or tuning in remotely, you'll access high-level coaching, real-world tactics, and systems that work in South Florida—and anywhere else if you know how to position yourself.

You’ll finish this class with sharper language, tactical confidence, and an understanding of how to align client discovery, negotiation, and closing strategies that make you the asset—not the product. You’ll also learn how to use contracts and addendums not just for compliance, but as tools to instill confidence and protect your client’s comfort at every step.

This is not another CE class. It’s a transformation. We will challenge your assumptions, polish your habits, and set up your brand and systems to turn consistent action into consistent income. Finance is also covered—not just as a loan product discussion but as a way to construct deals and offer options that other agents wouldn’t even recognize.

You’ll learn how to become the preferred agent inside your niche—whether that’s relocations, new builds, investors, or high-urgency sellers. With the right positioning and daily structure, you’ll convert interest into action and prospects into closings. And you’ll be ready to explain each step of the process so your customers never feel surprised—only reassured.

We’ll also show you how to maximize BoldTrail Pro and leverage real-time alerts, seller behavior, and engagement patterns so you can strike when the opportunity is real—not just warm. It’s not about doing more—it’s about doing the right things, at the right time.

With full access to CoreLogic data and layered analytics, you’ll become the agent who can explain market shifts, anticipate client concerns, and offer real-time solutions. You won’t promise to dominate the niche—you’ll earn respect by being the most prepared, the clearest communicator, and the agent who consistently shows up with answers before questions are asked.

The goal isn’t perfection—it’s preparation. When your message reflects your expertise, when your content shows you know your market, and when your conversations reveal that you’ve already thought three steps ahead… prospects trust you. And trust closes deals.